tag:blogger.com,1999:blog-77857200141073616852024-03-18T21:25:44.214-07:00ImaginXPImaginXP is a curriculum and certification organisation focused on UX Design. We are one of the first UX design training companies that focuses on helping individuals both working and students enter the UX design industry. We offer a wide range of courses for individual learners, corporate and colleges. Our curriculum is built on industry practices to ensure relevance, skill development and employability.
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.comBlogger12125tag:blogger.com,1999:blog-7785720014107361685.post-44244129002099559732016-11-28T21:51:00.000-08:002016-11-28T21:51:41.437-08:00When UX is the King and Content is His Queen!<div dir="ltr" style="text-align: left;" trbidi="on">
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<b>What is content
strategy?<o:p></o:p></b></div>
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As a formal definition, we can say <em><span style="font-family: Calibri, sans-serif; font-size: 11.5pt; line-height: 115%;">content strategy plans for
the creation, delivery, and governance of useful, usable content</span></em><span style="font-family: Arial, sans-serif; font-size: 11.5pt; line-height: 115%;">.<span class="apple-converted-space"> <o:p></o:p></span></span></div>
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Imagine a situation where the content is utterly confusing. Will
it worth an amazing UX experience?<o:p></o:p></div>
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Well, the answer is a straight NO. Even if your designers burn their midnight’s
oil to deliver some aesthetically pleasing and functionally comfortable apps or
platforms, the poor content will completely kill the user experience and
satisfaction. Content Strategy is like a lady love to UX Design, who ensures
that UX efforts are actually paid off by being a great couple duo. <o:p></o:p></div>
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<b><u>Principles of
content strategy<o:p></o:p></u></b></div>
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<span class="apple-converted-space">Content strategy generally
works on the five principles of – Core Strategy, Substance, Structure, Workflow
and Governance, as described by the framework of Melissa Rach, Vice President
of Content Strategy in Bain Traffic.<o:p></o:p></span></div>
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<span class="apple-converted-space">With core strategy in the
middle, substance and structure form the content components while workflow and
governance are the people side of the content framework.<o:p></o:p></span></div>
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<span class="apple-converted-space"><i>Core Strategy:<o:p></o:p></i></span></div>
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<span class="apple-converted-space">It generally starts with
the core strategy which helps us to plan the content as per the business goals.
During this stage we create a macro view of the content keeping the business
ideas into perspective.<o:p></o:p></span></div>
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<span class="apple-converted-space"><i>Substance:<o:p></o:p></i></span></div>
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<span class="apple-converted-space">Next we come to the
planning and execution of the content. It starts with substance, which deals in
detail about the messages, videos, text, picture that need to be implemented to
make sure the core strategy is fulfilling the business objectives.
Understanding the target users is very important to design the message
architecture in the lines of the user tones and interests.<o:p></o:p></span></div>
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<span class="apple-converted-space"><i>Structure:<o:p></o:p></i></span></div>
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<span class="apple-converted-space">Structures stems out of
the information architecture phase of UX Design which focuses on how the
content need to organized, prioritized and visible in front of the users. This
structuring of the content determines which parts will be highlighted in front
of the users and which parts need to be a bit subdued from the user’s interest
and conversion point of view. You can check out <a href="http://www.fortunecookieux.com/" target="_blank">Fortune Cookie UX Design </a>to know how they conduct this stage for their clients.<o:p></o:p></span></div>
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<span class="apple-converted-space"><i>Workflow:<o:p></o:p></i></span></div>
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<span class="apple-converted-space">In the third stage, we
enter into the people side of the content strategy which divides the
responsibility of managing the content and tools associated with it to
different people. It starts with the users and goes to the internal team explaining
the roles and responsibilities of each stakeholder to maintain the content
workflow.<o:p></o:p></span></div>
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<span class="apple-converted-space"><i>Governance:<o:p></o:p></i></span></div>
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<span class="apple-converted-space">Finally governance implies
how the organization needs to map its policies and guidelines to the content
and evolve them as they grow.<o:p></o:p></span></div>
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<span class="apple-converted-space"><b><u>Content Strategy and UX!<o:p></o:p></u></b></span></div>
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<span class="apple-converted-space">Typically content strategy
is not a part of the UX process; however a content strategist will ensure that
the UX design is speaking the ideas in a proper manner. <o:p></o:p></span></div>
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<span class="apple-converted-space">UX and content don’t need
to cling to each other, but they should definitely complement each other. The
design needs to be done in a manner that the user can relate with the substance
at one go. Similarly the content needs to be structured in a way which will
actually make the user experience more pleasing and seamless.<o:p></o:p></span></div>
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Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com0tag:blogger.com,1999:blog-7785720014107361685.post-23665856947915090632016-11-24T03:08:00.000-08:002016-11-24T04:50:08.994-08:00As India bids good bye to notes, let’s welcome Fintech<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgC6HExOtIkcuNgVsKzf8AUTj1_ai7ZoaoEsYj3VjcJ3pAmzu_V1B_K5_p8ZtiVxEioYgPmRW8J_GfIl0JtxpEcjBDp3D5ln1C2akZADwIrKFF5bZ_m6L8tpyS4ieil0wumHNa8zazibgio/s1600/Untitled.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgC6HExOtIkcuNgVsKzf8AUTj1_ai7ZoaoEsYj3VjcJ3pAmzu_V1B_K5_p8ZtiVxEioYgPmRW8J_GfIl0JtxpEcjBDp3D5ln1C2akZADwIrKFF5bZ_m6L8tpyS4ieil0wumHNa8zazibgio/s320/Untitled.png" width="306" /></a></div>
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As Narendra Modi embraces cashless India with the recent ban
on 500 and 1000 rupee notes, the payment banks and fintech startups are surely having a great Indian festival
with the wallet deposits soaring high. This is surely one of the best times to promote
cashless transactions and the perfect moment for the payment banks to grab the
limelight yet again. <o:p></o:p></div>
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<b>Time to bring back
the attention to payment banks:<o:p></o:p></b></div>
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The payment bank dream went a bit haywire since these banks
needed to invest 75 percent in Government securities and some were just not
ready to accept this evolution of technology. With plastic money becoming one
of the main sources of transaction, this concepts needs to buck up again.
Moreover, with the license to issue ATM cards the payment banks fill in the
gaps of liquidating the wallet balance any time for these mobile wallet
companies. When the main source of
income for these payment banks come in the form of commission fees during
third party transactions, the only way to sustain in this business model is by
ensuring that the customers are doing enough cashless transactions. A customer
will be convinced to use a payment bank or use a digital wallet to pay his regular cab
fares, shopping bills, electricity bills and so on only if the process is
smoother, easier and quicker than cash transactions. And, when we say an easier
transaction process, we mean a smart user interface design.<o:p></o:p></div>
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<b>How to ensure a
better user experience for payment banks?<o:p></o:p></b></div>
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The core objective of payment banks is to push the concept
of financial inclusion. When traditional banks can’t tap in the rural
interiors, the payment banks can easily fill in these gaps with a deposit limit of 1 lakh
rupees. So payment banks or mobile wallets need to be designed in a way such that
it caters to the common Indian crowd. Let’s check out a few ways to make it
work.<o:p></o:p></div>
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<b><span style="font-stretch: normal; font-variant-numeric: normal; line-height: normal;"> </span><span style="font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;"> </span><!--[endif]--><i>Easy experience:</i>
<o:p></o:p></b></div>
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A farmer, who has no clue about online
shopping sites and has just heard the name of whatsapp, needs to be introduced
to this technology. The experience should be such that the functional elements
are right in front of his eyes with an easy and simple navigation. The lesser
the steps to complete a particular task, the easier it will be.<o:p></o:p></div>
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<b style="text-indent: -0.25in;"><i><br /></i></b>
<b style="text-indent: -0.25in;"><i>Content or
Messaging:</i></b></div>
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The substance or the messaging has to be
direct and pretty short. The key is to stick to a very simple language which is
easily understandable and highlighted.<o:p></o:p></div>
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<b style="text-indent: -0.25in;"><i><br /></i></b>
<b style="text-indent: -0.25in;"><i>Quick navigation:</i></b></div>
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Internet connection is always an issue in
India. The wallets need to be designed in a way such that it can work even when
the internet connection is not that strong.
The user flow needs to be very quick and seamless to ensure the tasks
are completed quickly.<o:p></o:p></div>
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<b><i><span style="font-stretch: normal; font-variant-numeric: normal; line-height: normal;"> </span><span style="font-size: 7pt; font-stretch: normal; font-style: normal; font-variant-numeric: normal; line-height: normal;"> </span></i><i>Local language:<o:p></o:p></i></b></div>
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When the app or wallet is targeted towards
a large section of Indian crowd, local language is the trump card to win your
users’ hearts. The apps should be in a way such that the users’ can relate with
it in one go. <o:p></o:p></div>
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<b><i><span style="font-stretch: normal; font-variant-numeric: normal; line-height: normal;"> </span><span style="font-size: 7pt; font-stretch: normal; font-style: normal; font-variant-numeric: normal; line-height: normal;"> </span></i><!--[endif]--><i>Look and Feel:<o:p></o:p></i></b></div>
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The look and feel should be created in a
manner such that it speaks the language of the local people.<o:p></o:p></div>
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<b style="text-indent: -0.25in;"><i><br /></i></b>
<b style="text-indent: -0.25in;"><i>Video and Images:</i></b></div>
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Text messaging can never be as eye-catching
as videos or images. In fact, videos and images explain the concept in an easier
way than text. After all pictures speak better than words.<o:p></o:p></div>
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Though it’s true it will take a long time for the payment
banks to sip in the daily habits of the Indian citizens, we are not very far to
this evolution with the government pushing it through various reforms and
policies. <o:p></o:p></div>
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RBI has already granted license to 11 players. Among them
four are in the telecom sectors. These telecom giants can easily tap in to a
large number of users and when the target group includes every Indian citizen,
the user experience has to very simple and direct.<o:p></o:p></div>
</div>
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com0tag:blogger.com,1999:blog-7785720014107361685.post-26686034780524373732016-10-10T12:44:00.003-07:002016-10-10T12:53:09.147-07:00Doing it the way the crowd does!<div dir="ltr" style="text-align: left;" trbidi="on">
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<b>What do you mean by social proof?<o:p></o:p></b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRCLh9aIWmrQI56LL0ZvoI60ePbay7ljg7WeggzQUEGS09ddRNzP3-C_lcqrK5b2N6fsNC4SS-DWqCefGrG9iczzAmFy5g9rJDmGZfKZQOilcCzORF4MUQyrJjQJ0STKraklyN7VFEMGAO/s1600/social+proofing+in+UX.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRCLh9aIWmrQI56LL0ZvoI60ePbay7ljg7WeggzQUEGS09ddRNzP3-C_lcqrK5b2N6fsNC4SS-DWqCefGrG9iczzAmFy5g9rJDmGZfKZQOilcCzORF4MUQyrJjQJ0STKraklyN7VFEMGAO/s640/social+proofing+in+UX.jpg" width="640" /></a></div>
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“5Star rating? Wow this must be good!” </div>
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A common human
psychology when we buy products today. </div>
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With every product and service available
online, user experience and using the right psychological principle to motivate
users to take action have become extremely important. <o:p></o:p></div>
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When buying a product users base their decisions on the
buying behaviors of others and this particular psychological phenomenon is
commonly known as ‘social proofing’. It’s a natural human tendency to avoid being
the initiator. People want validation
for making a buying decision and it is important for designers to incorporate
this behavior in their designs. Social
Proof has been identified in 1935 by Muzafer Sherif, a social psychologist
through an experiment. The experiment proved that we tend to take up that
action, which have been already taken up by others.<o:p></o:p></div>
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When you log in to a fashion site, you don’t get to touch
and feel the dresses. On a food app, you can only see the menu of the
restaurants, but have no clue about the quality of the food. Even on a travel
website, you have to rely on the images (mostly photoshopped) to pick up a
vacation destination or holiday resort. In such situations, we depend on the
experience of other users or their feedback on any particular website or app.
We tend to go for those things, where the users have already commented or rated
and avoid being the initiator in online transaction. Social proof is gradually
becoming a very important parameter in creating an emotional design, which establishes
user faith on a particular product or service. We go by what the crowd says and
it’s high time to get these social proofing elements at the correct places on a
user interaction platform.<o:p></o:p></div>
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<b>Why should you add social proofing in UX and interaction design?<o:p></o:p></b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIQr1ApvbNznTEJL0qkDGHbGr46amUhIcnxfel4VaZofZlm-m1pwz8g27Kp9s95znwA1H24-XcvpGgPs6NAhE29eKnvriBKwWuEQNjqaNTO_7PD3PFVMjjknMllfPK8v-K8d6Y3JgJgQCB/s1600/social+proof.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIQr1ApvbNznTEJL0qkDGHbGr46amUhIcnxfel4VaZofZlm-m1pwz8g27Kp9s95znwA1H24-XcvpGgPs6NAhE29eKnvriBKwWuEQNjqaNTO_7PD3PFVMjjknMllfPK8v-K8d6Y3JgJgQCB/s640/social+proof.png" width="640" /></a></div>
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The idea, that people are influenced by others decisions,
has led to the implementation of social proof in interaction design patterns .
Let’s look at the two ways in which this psychological phenomenon can influence
user patterns:<o:p></o:p></div>
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<li>·<span style="font-size: 7pt; font-stretch: normal; font-variant-numeric: normal; line-height: normal;">
</span><span style="text-indent: -0.25in;">When you create an experience for your users, if
your design layout includes features where there are evidences of social
proofs, the conversions become doubled. If other people find an item good, we
generally think it is more credible to buy. In fact, social proofs are better
than advertisements since the end users get to see honest feedback from other
end users directly.</span></li>
</ul>
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<ul style="text-align: left;">
<li>We are generally too shy when we have to start
off a trend. Our general human psychology makes us more comfortable to adapt to
the trends, which are already quite popular. Before you knew it <a href="http://facebook.com/" target="_blank">Facebook</a> and
<a href="http://twitter.com/" target="_blank">Twitter</a> was all the rage and even our moms have become avid users. When
Facebook and Twitter came, it was only a small percentage of the people who
joined just to stay connected with old friends and to make new connections. But
with the connections growing, more people joined in. It just became an
exponential growth for these social media sites since the ones who were left
behind thought they are missing out to be the part of the latest trends. </li>
</ul>
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<b>How you can add social proofs to your UX design?<o:p></o:p></b></div>
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Social proof needs to be seamlessly integrated into the interaction
design patterns. Adding the right social cues at the right places in the
interface enhances trust and credibility. If the design elements become too
loud, then the user will feel these buttons are sponsored links. On the other
hand, if it is hidden behind your regular menu bars and attractive images,
customers will be disappointed on not finding the social proof triggers.
Striking a balance between the two is an art and you can achieve that by
following some of these popular social proofing techniques in UX design -<o:p></o:p></div>
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<i><u>Ratings and Reviews:<o:p></o:p></u></i></div>
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Before buying any item on <a href="http://amazon.com/" target="_blank">Amazon</a> or <a href="http://flipkart.com/" target="_blank">Flipkart</a>, checking out
the ratings and reviews is a must. With ecommerce booming, users were not able
to see and feel any item. They have started relying a lot on what other people
thought about an item and most of the buying decisions are based on it. <o:p></o:p></div>
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<a href="http://zomato.com/" target="_blank">Zomato</a>, another name in this regard, is our reliable guide when
it comes to going to restaurants. The ratings and reviews on Zomato are
extremely critical and restaurants with low ratings get very less crowd. Ratings
and reviews have become the important elements to create emotional design on a
user interface. <o:p></o:p></div>
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<i><u>Social Shares and likes:<o:p></o:p></u></i></div>
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<i><u><br /></u></i></div>
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If an article or any product gets a lot of shares and likes
from other people, it spreads virally on social media. Content which are most
liked and shared keep on coming back on your wall, because Facebook also
believes in social proof. If an article is not having enough shares, we are
always skeptical about commenting or liking it, no matter how good it is. And,
not to mention how SEO loves popular content. <o:p></o:p></div>
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<br /></div>
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<i><u>Count buttons:<o:p></o:p></u></i></div>
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<i><u><br /></u></i></div>
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Give your users a real time count on your number of
subscribers, clients, followers and so much more. Keep the buttons dynamic, it
gives the users an impression that the numbers are increasing every second.<o:p></o:p></div>
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<br /></div>
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<i><u>Behavior filters:<o:p></o:p></u></i></div>
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<i><u><br /></u></i></div>
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Track your users’ journey on your website and open an option
of “Customer who bought this also viewed – “. So if a lady is planning to buy a
top, show her some bottom wear, which were seen by the customers who bought the
top. She might end up buying a bottom wear as an impulsive shopper, just to
match with her top.<br />
<!--[if !supportLineBreakNewLine]--><br />
<!--[endif]--><o:p></o:p></div>
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<i><u>Testimonials:<o:p></o:p></u></i></div>
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<i><u><br /></u></i></div>
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Social proof is incomplete without testimonials. This is
very effective in service related websites and edutech apps, beauty and
salon services etc.<o:p></o:p></div>
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<br /></div>
<div class="MsoNormal">
<i><u>Client Logos:<o:p></o:p></u></i></div>
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<i><u><br /></u></i></div>
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Presence of client logos on websites showcases affiliations
with well-known organizations. This will help to instill customer faith on the
organization.</div>
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<br /></div>
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<br /></div>
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Creating these social elements and displaying
them strategically on the interfaces require an edge for design and proper
learning sessions. <a href="http://imaginxp.com/" target="_blank">ImaginXP</a> offers various courses on UX design which help to
instill the psychological element in user interfaces. </div>
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<br /></div>
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Designing is incomplete
without UX today and it’s high time for all the designers to adopt these skills
to ensure a more credible user experience.</div>
</div>
</div>
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com2tag:blogger.com,1999:blog-7785720014107361685.post-67828980516568069882016-07-03T22:07:00.002-07:002016-07-03T22:22:13.791-07:006 Interaction Design principles for great design <div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">Interaction
design, also known as IxD, is the process of creating a user-friendly, digital
product that will delight users and lead to creating a loyal user base for the
product. An interaction designer has to ensure that the layout of a digital
product be it on web, mobile, wearbales or whatever comes next helps a user easily
navigate and interact with a product without confusing or frustrating him. The
idea is to help them achieve their goals with minimal difficulty.<o:p></o:p></span></div>
<br />
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">Here
are 6 interaction design principles that will help you design easy-to-use,
functional and valuable products.</span></div>
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<b style="text-indent: -24px;"><span style="font-family: "segoe ui" , sans-serif; font-size: 14pt; line-height: 21.4667px;">1.<span style="font-family: "times new roman"; font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b style="text-indent: -24px;"><span style="font-family: "segoe ui" , sans-serif; font-size: 14pt; line-height: 21.4667px;">Maintain Consistency in <a href="http://www.imaginxp.com/" target="_blank">Interaction Patterns</a></span></b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwqEHDwxlf6qAQ4xKzaV0omCHhLfvz9LcmKRePuEjtOsrMngveAqeSi3iBcDZpxNVgQB9hHCIvCkcbd2-HchITApMmzDFzyFo__JY9lXNEF58XvIC8rb01DsIrqqAGqk5Ry_n5n0LtRFAf/s1600/06.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwqEHDwxlf6qAQ4xKzaV0omCHhLfvz9LcmKRePuEjtOsrMngveAqeSi3iBcDZpxNVgQB9hHCIvCkcbd2-HchITApMmzDFzyFo__JY9lXNEF58XvIC8rb01DsIrqqAGqk5Ry_n5n0LtRFAf/s640/06.png" width="640" /></a></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
<div class="MsoNormal" style="margin-bottom: 10pt; text-align: left;">
<span style="font-family: "segoe ui" , sans-serif;"><br /></span></div>
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<span style="font-family: "segoe ui" , sans-serif;"><br /></span></div>
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<span style="font-family: "segoe ui" , sans-serif;"><br /></span></div>
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<span style="font-family: "segoe ui" , sans-serif;">A product
design that confuses the user is never a good one.</span></div>
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</div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">Sometimes,
while designing a product interface, you may find the urge to break stereotypes
and do something different. This may work if you’re offering a new,
unconventional service but not in the case of established interaction patterns.
Your users shouldn’t be questioning functions rather they should be able to
easily interact with the interface. Use designs and patterns that the user
expects, and can easily understand, across all your services and products.</span></div>
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<b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;"><br /></span></b></div>
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<b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">2.<span style="font-family: "times new roman"; font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">Don’t
Overly Complicate Or Simplify</span></b></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<br /></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;"><br /></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">When
you’re designing an <a href="http://www.imaginxp.com/Home/InteractionDesignCourse" target="_blank">interaction</a>, it’s important to bear in mind that too many
functions will confuse the user. Keep the design clutter-free and focus more on
the primary functions that will help the user access key functionality and
features. On the other hand, if you take an extremely minimalistic approach,
you might not include some vital functions in the interface.</span><span style="font-family: "segoe ui" , "sans-serif";"><o:p></o:p></span></div>
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</div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">The
key to a good design is to create an engaging interface that’s not overly
complicated or too simplistic.</span></div>
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<b style="text-align: left; text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">3.<span style="font-family: "times new roman"; font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b style="text-align: left; text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">Don’t
Make The User Think</span></b></div>
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<b style="text-align: left; text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;"><br /></span></b></div>
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<b style="text-align: left; text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;"><br /></span></b></div>
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<b style="text-align: left; text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;"><br /></span></b></div>
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<span style="font-family: "segoe ui" , sans-serif;"><br /></span></div>
<div class="MsoNormal" style="margin-bottom: 10pt; text-align: left;">
<span style="font-family: "segoe ui" , sans-serif;">Steve
Krug, a user experience professional, states in his book “Don’t Make Me Think”
that a user shouldn’t be left to predict how a function works. As a designer,
you should ensure that a user can understand the interface like the back of his
hand. Use icons, layouts, and designs that they are familiar with, and can
easily comprehend. This way, you will be able to keep your <a href="http://www.imaginxp.com/Home/InteractionDesignCourse" target="_blank">users engaged</a> with
your product. </span></div>
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<span style="font-family: "segoe ui" , sans-serif;"><br /></span></div>
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<b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">4.<span style="font-family: "times new roman"; font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">Prioritize
Based on Product Functionality</span></b></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">In
the case of interaction design, the Pareto principle (or the 80-20 rule) lays
emphasis on “20% of the functions that are used 80% of the time.”</span><span style="font-family: "segoe ui" , "sans-serif";"><o:p></o:p></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">This
means your interactions should focus on those functionalities that are more
likely to be used than the advanced ones. Design the interaction in a way that
it allows beginners to easily navigate to advanced functions and not overwhelm
them in the first instance.</span></div>
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<b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">5.<span style="font-family: "times new roman"; font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">Design
for Easy Affordance</span></b></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">The
affordance of an object is its ability to hint at how it should be used. A
simple example would be the ‘Add to cart’ button that you click on when you’re
shopping online, which clearly defines for a user what the expected action is. </span><span style="font-family: "segoe ui" , "sans-serif";"><o:p></o:p></span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">When
building affordance for a digital product, you have to make sure that a user
can easily understand how different functions work. They shouldn’t be hovering
over an icon, wondering what it will entail. Instead, they should be able to
immediately understand what the function will do, and how they should use it. </span></div>
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<b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">6.<span style="font-family: "times new roman"; font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b style="text-indent: -18pt;"><span style="font-family: "segoe ui" , "sans-serif"; font-size: 14.0pt; line-height: 115%;">Always
Start with Information Architecture</span></b></div>
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<span style="font-family: "segoe ui" , sans-serif;">Information
Architecture (IA) is crucial when you’re designing any kind of digital product.
It involves creating site maps, hierarchies, navigations, categories and
nomenclature. An interaction designer creates the IA for a digital product so
that he can define how users will navigate across the product and where the
functions should be placed. Since this is the most important base of your
design, you should start with information architecture before going ahead with
other design strategies.</span></div>
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<span style="font-family: "segoe ui" , "sans-serif"; mso-fareast-font-family: Cambria;">These
are some of the basic principles that will help you design well structured and
user-friendly interactions. To sum it up, first, have the information
architecture in place and then ensure that you maintain consistency in your
design patterns. Keep the design engaging but not too complicated and never make
the user think unnecessarily about how the interface works. Lastly, make sure
that the core functions are given the most importance and the interface has
good affordance built into it.</span><span style="font-family: "segoe ui" , "sans-serif";"><o:p></o:p></span></div>
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Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com1tag:blogger.com,1999:blog-7785720014107361685.post-63373025644023117072016-01-25T04:58:00.002-08:002016-01-25T04:58:34.648-08:00Why Great UX Is Incomplete Without Security<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-size: 22.6667px; line-height: 26.0667px;">UX is diverse and it is common to find everyone gushing about the look, the <a href="http://www.imaginxp.com/" target="_blank">feel and aesthetics of a design </a>to entice & impress users.</span></div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEvUc8R1X7HOb5unZdLH1_4ofHIMAwntDe2s1pq_6f7mXd4kJ_PPTFrye9O4dEcBc6karREQ-6p8luBJpI-VjV3RrZp9XUvRxvVgG0T-phMitBWSfBr-hBy-rYD3-auuogzRiuEqbOaHGI/s1600/UX-Security-Image.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Great UX Security" border="0" height="425" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEvUc8R1X7HOb5unZdLH1_4ofHIMAwntDe2s1pq_6f7mXd4kJ_PPTFrye9O4dEcBc6karREQ-6p8luBJpI-VjV3RrZp9XUvRxvVgG0T-phMitBWSfBr-hBy-rYD3-auuogzRiuEqbOaHGI/s640/UX-Security-Image.jpg" title="UX Security" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Great UX and Security Go Hand in Hand</td></tr>
</tbody></table>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">But one aspect that is hardly spoken about is security. </span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">It might sound a bit odd to talk about UX and security in the same breath but it is undeniable that both can co-exist.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">For example, how often have you seen the “strength scale” of the password that shows something like “weak, good, strong” to show what type your password fits in.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">So how does one, as a UX designer, smoothly integrate security as a part of the UX design?</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">It is every <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">UX designer’s dream to create a pleasant user experience</a> for the users. But what does not cross one’s mind as a first thought is the security aspect of the design.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">Lack of security indicators within a design is a huge hindrance in delivering a positive user experience. It makes the user skeptical and more often than not turns them off simply because they cannot trust the site.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">Security is something that gives the user a sense of belief that his privacy is respected. One of the best examples of why security should be an inseparable part of UX is the CAPTCHA.</span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizINWTTllXVbCSItWjLrbP-656nwel9MTFFSWtmN0YyyATk_WO4LCDjvhv1MvtySIM1uFP5pvS4WPrBNX3ElnhkknfdfBkTx3eEJ3YNPijQ8C3HoUaU0Lzi2WyKcGXkvYkjaRtMO4OkEh4/s1600/captcha.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="User trust in UX" border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizINWTTllXVbCSItWjLrbP-656nwel9MTFFSWtmN0YyyATk_WO4LCDjvhv1MvtySIM1uFP5pvS4WPrBNX3ElnhkknfdfBkTx3eEJ3YNPijQ8C3HoUaU0Lzi2WyKcGXkvYkjaRtMO4OkEh4/s400/captcha.jpeg" title="UX and Security" width="276" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Great UX is incomplete without security</td></tr>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">CAPTCHA is security measure implemented by websites to ensure that the end user is human and not some robot. Similarly, when there are security measures within a UX design, as simple as a security badge from authority, it can be a great trust builder which could lead to positive user experience.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;"> Consumers have become smarter and hence the <a href="http://imaginxpblog.blogspot.in/2015/11/ux-design-predictions-for-2016.html" target="_blank">UX Design too needs to cater to it in 2016</a></span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">Another example that is the Touch ID feature in i Phones which we first we saw in 5S model. It cannot be denied that this feature is one of the major contributors to positive user experience of iPhone users. This has in turn meant more sales which meant <a href="http://www.imaginxp.com/Home/Corporates" target="_blank">fatter bottom line for corporate</a> like Apple</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">Why? Because it relieves the users from constantly worrying about someone gaining unwarranted access to the phone and stealing their personal.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">There are many more reasons why security should be on top of a UX designer’s mind. There is interesting take on how security can be integrated into UX to enhance the overall impact of the product that is being used. You can read <a href="http://www.dtelepathy.com/blog/design/security-and-web-design" target="_blank">it here</a>.</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">So what do you think about security in UX design and at what stage should one consider it?</span></div>
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<span style="font-size: 22.6667px; line-height: 26.0667px;">Leave your comments below.</span></div>
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Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com0tag:blogger.com,1999:blog-7785720014107361685.post-4683617862619734702015-11-27T22:56:00.002-08:002015-11-27T22:56:56.920-08:00Beginner's Guide To User Stories<div dir="ltr" style="text-align: left;" trbidi="on">
The User Experience universe revolves around the user. Everything that is created is based on the understanding of these users. But how can you, as a UX designer, get important insights about users and their behaviors?<br /><br />
The answer is by using research techniques. One of these techniques is called User Story which has become an <a href="http://www.imaginxp.com/" target="_blank">integral part of UX process</a>.<br /><br />
In this article you will learn:<br />
<br />
• What User Story is?<br />
• What makes a good User Story?<br />
• Benefits of User Story.<br />
<br />
So hold tight that cup of tea because as a UX professional you certainly <a href="http://imaginxpblog.blogspot.in/2015/08/5-must-have-soft-skills-for-ux-designer.html" target="_blank">don’t want to miss out </a>on this one.<br />
<br />
<b>What is User Story?</b><br />
<b><br /></b>
To put it in simple words, a User Story is a brief description of what the end user wants to accomplish by using a product/service. It sums up the requirement or goal of the end user and the reason behind it.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJd78IlJrkMX9Wg87uP4DzBkNdpdjVMfRdnwm1R-gPTXA8OB4aTy5Kv_CIC1HbWxwC62ZFrXpegjTSCZi0CzTH8p3oRap7kodGOQY9Kk1k2TnBH5hOryq8Qnix2jljWrdMkM3lTnhJj1I_/s1600/Guide-User+Story-Example.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="User Story Guide" border="0" height="218" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJd78IlJrkMX9Wg87uP4DzBkNdpdjVMfRdnwm1R-gPTXA8OB4aTy5Kv_CIC1HbWxwC62ZFrXpegjTSCZi0CzTH8p3oRap7kodGOQY9Kk1k2TnBH5hOryq8Qnix2jljWrdMkM3lTnhJj1I_/s400/Guide-User+Story-Example.jpg" title="User Story Template" width="400" /></a></div>
<br />
There can be a User Story for every level and even sub-level of every product function or feature.<br />
<br />
The User Story is created by a UX Designer or User Researcher.<br />
<br />
One very important thing that one must never forget about User Story is that it is always from the perspective of the end user. It is never created based on the perspective of the UX professionals.<br />
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<b>User Story Example:<br /></b><br />
Let us look at an example to get a better understanding of User Story.<br /><br />
Consider a person, say Rohan, who wants to buy an Android smartphone with the latest features. But as Rohan is a working professional, he cannot find time to explore various options during the day time. Evening is the only time when he can do so.<br />
<br />
On top of that, commuting to office from home and vice-versa means Rohan gets exhausted. He has no plans to again go out, visit multiple shops to buy a smartphone. Instead, he chooses to buy the smartphone through an e-commerce website. This not only saves him time but also offers him an opportunity to avail discounts on the site.<br />
<br />
The entire journey of Rohan which has been explained above is called User Story. <br />
<br />
<b>Features of good User Story:</b><br />
<b><br /></b>
Developing a User Story is not that difficult. But the fact is that <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">creating the right User Story</a> in the first go is also not that easy. Hence, we can have references in place based on which you can develop your product/service’s User Story.<br />
<br />
So how does one create a good enough User Story?<br />
<br />
Although there are no set rules for creating a User Story, the INVEST acronym, created by Bill Wake is a good reference of what a good User Story should look like. We look at what each element of this acronym stands for.<br />
<br />
<b>I (Independent):<br /></b><br />
Product functions and features will always be interdependent, however, when writing a user story one must always try to create an independent story that is self sufficient for a particular feature or sub feature.<br />
<br />
<b>N (Negotiable):</b><br />
<b><br /></b>
The best thing about a User Story is that it can be easily changed as required and help product iterations.<br />
<br />
<b>V (Valuable):</b><br />
<br />
The A User Story must offer value to all product stakeholders such as designers, engineers, product managers & owners, marketing personnel etc.<br />
<br />
<b>E (Estimable):</b><br />
<b><br /></b>
A User Story essentially allows designers estimate the scope and importance of a feature for a user.<br />
<br />
<b>S (Size):</b><br />
<b><br /></b>
The User Story should not be too big so as to become impossible to plan and implement in small chunks.<br />
<br />
<b>T (Testable):<br /></b><br />
A User Story must be testable as it will help the UX team know whether they have got the User Story correct or not.<br />
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<b>User Story Template:</b><br />
<b><br /></b>
Every user story is different and hence creating a one for all template is not a possibility. Still, you can get an idea of how a User Story looks like. Look at the image below to know how it appears.<br />
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<div class="separator" style="clear: both; text-align: center;">
</div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj5VAnv9n4Kbd_0PPwwsDuFcrIV7NMooVmP7KY2ZXWdB5y4s1N4V1zP7fpY1Q5Yvx1CMHGdw9L2Zdfg2dKkWLRVGQZzQQKXp1UfU9uX26Y1FGUoPInTCSFLhzFGbAyYk-CHHLiGE8DBGpzh/s1600/User-Story-template-example.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Guide to User Story Example" border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj5VAnv9n4Kbd_0PPwwsDuFcrIV7NMooVmP7KY2ZXWdB5y4s1N4V1zP7fpY1Q5Yvx1CMHGdw9L2Zdfg2dKkWLRVGQZzQQKXp1UfU9uX26Y1FGUoPInTCSFLhzFGbAyYk-CHHLiGE8DBGpzh/s400/User-Story-template-example.jpg" title="User Story Template" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">User Story Template</td></tr>
</tbody></table>
<b>Tips for writing an effective User Story:</b><br />
<b><br /></b>
1. Start with users.<br /><br />
2. Utilize Persona to get deep insight into users’ journey.<br /><br />
3. Keep them simple and to the point.<br /><br />
4. Collaborate with other team members to write the stories.<br /><br />
5. Keep them refining as the process moves ahead.<br /><br />
6. Split the stories into individual themes.<br />
<br />
7. Visualize the stories.<br />
<br />
<b>Benefits of User Story:</b><br />
<b><br /></b>
1. It helps in identifying the main problem or issue faced by the end user and how the product/service being offered should solve it.<br /><br />
2. It helps in creating products/services which are user focused.<br /><br />
3. It helps in avoiding hitting dead ends as far as design and overall UX process is concerned.<br /><br />
4. It is crisp, concise and easy to understand.<br /><br />
5. It can be readily used in project planning.<br /><br />
User Story is, undeniably, an integral part of UX process. It greatly helps in <a href="http://imaginxpblog.blogspot.in/2015/08/a-day-in-life-of-ux-designer-imaginxp.html" target="_blank">keeping your UX project organized</a>, focused and consistent.<br />
<br />
<br />
<br /></div>
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com0tag:blogger.com,1999:blog-7785720014107361685.post-25358390978090754142015-11-25T23:37:00.001-08:002015-11-26T01:23:34.148-08:00UX Design Predictions for 2016<div dir="ltr" style="text-align: left;" trbidi="on">
User Experience industry is a dynamic place which constantly keeps on evolving. This year has seen UX awareness spread among and <a href="http://www.imaginxp.com/Home/Corporates" target="_blank">across different sectors</a>. Besides, people have become smarter, technology has evolved. So where will all this lead the UX to in 2016? <br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgnxRNM6U_ewFo4gqCE7j6RAThVJlFdOcHDjnT12gUWQxtXwUyj2A-WAX_kqeB7L4mLa9LYY2qAbzqvfGiMQzI0o-DUvTywO6hITuN3j99SZJSgjJKKluZlEuUZ6vTkI-WKVXna78dcKigZ/s1600/UX-predictions-year-2016.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="UX Future 2016" border="0" height="192" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgnxRNM6U_ewFo4gqCE7j6RAThVJlFdOcHDjnT12gUWQxtXwUyj2A-WAX_kqeB7L4mLa9LYY2qAbzqvfGiMQzI0o-DUvTywO6hITuN3j99SZJSgjJKKluZlEuUZ6vTkI-WKVXna78dcKigZ/s400/UX-predictions-year-2016.jpg" title="UX Design Predictions 2016" width="400" /></a></div>
<br />
Here are our <b>predictions for UX industry for 2016.</b><br />
<div>
<br /></div>
<b>1. Rise in Micro interactions:</b><br />
<br />
A micro interaction informs a user about his status at a particular point within a product.<br />
As the attention span of the users is shrinking, it is imperative that UX designers focus on <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">designing engaging and informative experiences</a>.<br />
<br />
Micro interactions are a great way of achieving this goal.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhEyF7b_mcZa-P-GabHcOtCLbgim9KOkEAYCUJJAGQB6tM8G3ZmAYdmwTcviHgr_yakhg6ljtztNFomczBDpIio2ZALZVmg-RiFF6cuJj6ZxQGxANpHcFWMWGlRl3JVVc66h18xEee7GPR4/s1600/UX+predictions-micro-interactions-example-image.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Micro Interaction UX Design 2016" border="0" height="186" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhEyF7b_mcZa-P-GabHcOtCLbgim9KOkEAYCUJJAGQB6tM8G3ZmAYdmwTcviHgr_yakhg6ljtztNFomczBDpIio2ZALZVmg-RiFF6cuJj6ZxQGxANpHcFWMWGlRl3JVVc66h18xEee7GPR4/s400/UX+predictions-micro-interactions-example-image.jpg" title="UX Predictions for 2016" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Micro Interaction Keeps User Engaged</td></tr>
</tbody></table>
To understand the importance of micro interaction we look at a simple example of uploading a file. The first micro interaction is to ask the user to choose a file to upload.<br />
<br />
Once the file chosen, the user can click on the “Upload” button and once the uploading begins, the user is shown the upload progress bar. This ensures the user is always updated with regards to the uploading process.<br />
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<b>2. Minimalist Designs:</b><br />
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Minimalist design is a design that does not have unnecessary elements and its goal is to make content a focal point.<br />
<br />
One major confusion that has been found generally is that minimal is often considered as same as simplicity; it is not and both are quite different.<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEimGyXCATICHIsH61928TvWfmUYxcZF5AeRcpc5NJMLlUlxNnbyF2m2nNRKUHSZjFFlpDx9eVL1Ebl3leu1__8qN7cT27gvX_XcIAdcnmok0V1rj8E6R2Cwwwhm95tVGSsSvF2xh44vZyw_/s1600/UX+predictions-minimalist-design-example-image.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Minimalist Design UX Design 2016" border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEimGyXCATICHIsH61928TvWfmUYxcZF5AeRcpc5NJMLlUlxNnbyF2m2nNRKUHSZjFFlpDx9eVL1Ebl3leu1__8qN7cT27gvX_XcIAdcnmok0V1rj8E6R2Cwwwhm95tVGSsSvF2xh44vZyw_/s400/UX+predictions-minimalist-design-example-image.jpg" title="UX Predictions 2016" width="360" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Minimalist Design: UX Design Trend for 2016</td></tr>
</tbody></table>
Minimalist is usually concerned with having least number of elements. In fact, products with minimalist designs carry a lot of hidden complexities.<br />
The days of heavy design with lots of text are gone and this is where the minimalist design comes into play.<br />
<br />
Users have become smart and want to spend their time wisely.<br />
<br />
The rise of content consumption is another reason why going minimalist is the right course to take. This type of design also minimizes distractions at user’s end and keeps the spotlight on content that will be consumed by the end user.<br />
<br />
<b>3. Rise of Prototyping Tools:</b><br />
<br />
The design industry is continuously evolving and seeing huge transformation. Besides, clients have become more demanding and expect to see well crafted prototypes.<br />
<br />
Prototyping tools offer a very affordable way to create prototypes without spending a bomb. In fact, since 72% of designers are <a href="https://medium.com/greylock-perspectives/prototyping-tools-and-process-ab63831f8486" target="_blank">designing for the web and mobile</a>. Prototyping tools are a great way to design and test interactions across different platforms.<br />
<br />
The UX industry has realized how helpful and efficient these tools are.<br />
<br />
Hence, it isn’t surprising to see that the industry is seeing an influx of prototyping tools like never before. In the near future we can expect to see tools that can merge wireframing and prototypes together.<br />
<br />
Two major reasons that will fuel the growth of prototyping tools are:<br />
• Rise of mobile apps<br />
• Increasing design awareness<br />
<br />
<b>4. Personalized Communication:</b><br />
<br />
Undoubtedly, this is an age of personalization and since UX is all about User, it gains even more importance. As mentioned earlier, the content consumption is on the rise more than ever before.<br />
<br />
Companies to need to capitalize on this and use this trend to differentiate themselves from their competitors.<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi_QT3KGE2g5cg6E18E2faGvNdzL-w-I05NUvilz_jm6sNaT6PXm72F7j9cMaSqh8pm4TkbzhKjbvGlvM8PJkbV6vlNzjRVXvYShpPIfMNaN3m4EvSiojFsryJohlb1tpEM_LKfX12YcEM_/s1600/UX+predictions-personalized-communication-example-image.jpeg.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Personalized communication UX Design 2016" border="0" height="261" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi_QT3KGE2g5cg6E18E2faGvNdzL-w-I05NUvilz_jm6sNaT6PXm72F7j9cMaSqh8pm4TkbzhKjbvGlvM8PJkbV6vlNzjRVXvYShpPIfMNaN3m4EvSiojFsryJohlb1tpEM_LKfX12YcEM_/s400/UX+predictions-personalized-communication-example-image.jpeg.jpeg" title="UX Predictions 2016" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Personalized Communication: Key UX factor in 2016</td></tr>
</tbody></table>
Today’s user expects to have a personalized experienced rather than just a generic one. Companies need to deliver the content that relevant to the user’s need and is of course personalized.<br />
If companies want to make their products stand out then personalization is the key.<br />
<br />
<b>5. Increasing UX Awareness:</b><br />
<br />
Now a days, users have become <a href="http://imaginxpblog.blogspot.in/2015/08/5-must-have-soft-skills-for-ux-designer.html" target="_blank">demanding and want more in return</a> for using a product. With so many options to choose from, users don’t want to waste their time on trying too many products.<br />
<br />
They have become choosy and whatever product they choose, they expect to have a memorable and a positive experience. Although users might not even realize that what they are expecting from a product is good UX, they are, in fact, they are doing just the same.<br />
<br />
This awareness about using products that deliver value for their time and money has spread among a large section of users. In other words, users have become a lot more aware about UX.<br />
<br />
There will be other trends and advances that will occur but the <b>UX predictions for 2016</b> mentioned above will likely have a major role to play in shaping the industry for the future. Irrespective of the trend, UX professionals must always be open to upgrading their skill set and knowledge &incorporates them in their works.<br />
<br />
<br /></div>
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com3tag:blogger.com,1999:blog-7785720014107361685.post-88585634561673773452015-10-03T09:28:00.000-07:002015-10-03T09:28:25.732-07:005 Tenets Of UX Industry Every UX Beginner Should Know<div dir="ltr" style="text-align: left;" trbidi="on">
Undoubtedly, UX is one of the hottest sectors today. The high pay scale, big name recruiters, it all seems like <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">fairy tale career choice</a>. But as glamorous as it might appear, there are certain things (read core beliefs) that a new UX professional must know and remember all the time.<br />
<br />
1. <b>UX Is More Than Product Or Service:</b><br />
<br />
The experience of the end user does not start and end with the product or service he uses. In fact, the product is just a part of it. To put it in a simple manner, user experience is a sum total of all the <a href="http://www.imaginxp.com/Home/Corporates" target="_blank">interactions that a user has with a company</a>.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0Kddog7nkvNFHyKdX4v6Pkzt6cXDWTTzusqlepDJ4cR46jRs_OTltHyy0PFjUKEj7iAwhCOzJhP-Xtf1JUxrl4LFD64K1v2EQTlPjklkgHwtd3spNDx0HzvvXPQw6YJSfv39h0sk7a5H0/s1600/ux-more-than-product-service.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="216" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0Kddog7nkvNFHyKdX4v6Pkzt6cXDWTTzusqlepDJ4cR46jRs_OTltHyy0PFjUKEj7iAwhCOzJhP-Xtf1JUxrl4LFD64K1v2EQTlPjklkgHwtd3spNDx0HzvvXPQw6YJSfv39h0sk7a5H0/s400/ux-more-than-product-service.jpeg" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Product is just one of the many components of User Experience</td></tr>
</tbody></table>
It includes factors such as pre-sales, post sales conduct of the company. For example, if a product is great but customer care is pathetic then it definitely does not make a pleasant experience.<br />
<br />
Besides, things such as company’s vision, belief and practices play a crucial role in shaping up the user experience. It is the job of the designer to inculcate these values in the design.<br />
<br />
All the factors (offline and online) must combine perfectly to deliver a desirable experience for the user. Keeping the big picture in mind will always help you deliver better results and retain happy users.<br />
<br />
2. <b>Facts Are Your Best Friends:</b><br />
<br />
Allow us to burst the creativity bubble that is often associated with UX design (well at least to some extent).UX design requires understanding the user as much as possible. And nothing helps more than having hard core facts and figures at one’s disposal.<br />
<br />
One of the critical attributes of a successful designer is the ability to translate data (read facts) into useful design.<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh9eMS-eoisEalWkRGi6J7PGJYDhCAwGt3nlY3NBisvidj0qToVQl3NUZnQuQp2vKs1xW2U0VAxTQfzU93BAKPIQQMVYgCUzqYPWAovRLQIFehni25K4zQ511Uv24vwYCLr91epj5B8BcTC/s1600/ux-based-stats-and-facts.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="user experience tenets for beginners" border="0" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh9eMS-eoisEalWkRGi6J7PGJYDhCAwGt3nlY3NBisvidj0qToVQl3NUZnQuQp2vKs1xW2U0VAxTQfzU93BAKPIQQMVYgCUzqYPWAovRLQIFehni25K4zQ511Uv24vwYCLr91epj5B8BcTC/s320/ux-based-stats-and-facts.jpg" title="5 tenets of ux for ux beginner" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Never Assume in UX</td></tr>
</tbody></table>
One of the biggest mistakes that UX professionals make is to make invalidated assumptions. This is one of the biggest traps into which many a designer has fallen (beginner or expert, there is no exception).<br />
<br />
3. <b>It Is Always About The User:</b><br />
<br />
If you plan to work in UX industry then this is the mantra that you should never ever forget. It is because there is a user that there is the need to create an experience; a memorable one at that.<br />
<a href="http://www.imaginxp.com/" target="_blank">As a designer</a>, a user must be the centre of your UX universe.<br /><br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvKquSO3XSLUsE-4720rY9Laam2ZOhSYKK8JbeFFVK_nR1YO8Xm1B00ITwTtRWFvRgcJz_JzzYd-2sbekTGPoxR1eKipR8z_qL5Za4mZ1RLMdXM3hMX_82cq9S_L1jajzU1sC2Z5_NrMfr/s1600/ux-always-user.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="user experience tenets for beginners" border="0" height="305" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvKquSO3XSLUsE-4720rY9Laam2ZOhSYKK8JbeFFVK_nR1YO8Xm1B00ITwTtRWFvRgcJz_JzzYd-2sbekTGPoxR1eKipR8z_qL5Za4mZ1RLMdXM3hMX_82cq9S_L1jajzU1sC2Z5_NrMfr/s320/ux-always-user.jpeg" title="5 tenets of ux for ux beginner" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Everything In UX Is About The User</td></tr>
</tbody></table>
Everything that you do should always revolve around the user. Always keep the users in mind even before you begin designing. After all, he is the one for whom you are creating that experience.<br />
<br />
4. <b>UX is Strategic:</b><br />
<br />
The purpose of existence of UX is to improve and offer something that is adept at making people’s lives better. It is this belief that is the core of user experience field. So how does it help in achieving its goals?<br />
<br />
It helps the users achieve their goals. This idea is the focal point of UX design. The main purpose of this idea is to <a href="https://www.facebook.com/events/527046360777329/" target="_blank">improve the users’ experience with products/service</a> they use and beyond that.<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQ6FEX65RLeQRYH524oXU0lL7d6-YO2Qz63cfZMUlnsB4pZL9kOs3pwU68QASYP5XtR2yqny9xHAUnYNZ98qCIbo3QWk592bWj9Z3uJ8nqEGTj-i36644uelxn2E3lYwjPNaCDiMiEvAf3/s1600/ux-strategic.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="user experience tenets for beginners" border="0" height="265" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQ6FEX65RLeQRYH524oXU0lL7d6-YO2Qz63cfZMUlnsB4pZL9kOs3pwU68QASYP5XtR2yqny9xHAUnYNZ98qCIbo3QWk592bWj9Z3uJ8nqEGTj-i36644uelxn2E3lYwjPNaCDiMiEvAf3/s320/ux-strategic.jpg" title="5 tenets of ux for ux beginner" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Strategic Planning Either Makes Or Breaks the UX</td></tr>
</tbody></table>
It encompasses everything related to customer life cycle which consists of the following:<br />
• Grabbing the user’s attention.<br />
• Systematic enticement of the users to use the product or service.<br />
• Making the whole journey memorable.<br /><br />
To sum it up, UX is basically driven by a vision that is driven and justifies every design decision.<br />
<br />
5. <b>Every Day Is A New Learning Experience:</b><br /><br />
User Experience Design is a dynamic industry and something new happens every other day. The fact that it is a human-centric field makes UX Design ever changing as people, their liking, wants and desires are always changing.<br />
<br />
The users of today have matured and when you combine it with evolving technology it only means new challenges every new day. If you are expecting to have same two days at the office then you most probably are looking at wrong career choice.<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPsr8zyGAculglIzaDLodUqBpktCTyxw3YuplxaSqURAlGtZF0fc5BCu06FjX53bAK_DCuPqzMhqVnRkuYYuu4-MMr-ZYoyvUislytL7jBMg2ENzBPcdroFtXD_CpSdfZ9vDLmSW-EfjTK/s1600/ux-learn-something-new-every-day.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="195" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPsr8zyGAculglIzaDLodUqBpktCTyxw3YuplxaSqURAlGtZF0fc5BCu06FjX53bAK_DCuPqzMhqVnRkuYYuu4-MMr-ZYoyvUislytL7jBMg2ENzBPcdroFtXD_CpSdfZ9vDLmSW-EfjTK/s400/ux-learn-something-new-every-day.jpg" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">There Is Always Something New And Exciting Happening in UX Industry</td></tr>
</tbody></table>
Quite often, what you learn through books and what you face in reality are quite different.<br />
<br />
As a User Experience Professional you will face unexpected, difficult obstacles. And this is where you can find an opportunity to learn and evolve as a professional. With new challenges comes the chance to learn something new.<br />
<br />
The urge to learn and evolve is what separates successful UX professionals from the rest. And if you are keen to grow as as UX designer then <a href="http://www.meetup.com/ImagineUXPune/events/225666841/" target="_blank">you must check this out</a>.<br />
<br />
So Happy UX to you!<br />
<br />
<br />
<br /></div>
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com0tag:blogger.com,1999:blog-7785720014107361685.post-54049185519170261752015-09-17T02:34:00.001-07:002015-09-17T02:34:52.590-07:005 Ways You Can Break Into UX Industry As A Fresher<div dir="ltr" style="text-align: left;" trbidi="on">
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At ImaginXP we often get asked
"How <b><i>do I enter the UX Industry </i></b>without any formal training?"<br /><br /><o:p></o:p></div>
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Is it <a href="http://www.imaginxp.com/" target="_blank">possible to get hired as a designer</a>
without holding a degree in design? We say Yes! Absolutely Yes! </div>
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<br /></div>
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All you need is
the right approach, mind-set and <a href="http://imaginxpblog.blogspot.in/2015/08/5-must-have-soft-skills-for-ux-designer.html" target="_blank">guidance towards developing the skills</a> that
you need to become a practicing UX professional. <br /><br />We are going to tell you 5 quick steps that you can follow to start you off on the right path.</div>
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<o:p></o:p></div>
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<br /></div>
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<b>Step 1: Do your research:</b></div>
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<br /></div>
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User Experience is a vast and at times
ambiguous term. Before you take the decision of starting to apply for jobs or
look for training options spend some time reading about the UX design industry. </div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-WnzEnsF6IvMajlljHdmYeN0KV-TAEmflw0MoKN4zj34zJ6h9KHmkq0bTNit9DokQxRsnU3-AzjTJNFRdXLJ1BBeyCtrKyZHju9ENEI79QbDg2hKndQ7io3usOOfc5LWWovcbSxPMpsIX/s1600/ux-design-ways-into-industry-research.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="begin ux design career" border="0" height="285" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-WnzEnsF6IvMajlljHdmYeN0KV-TAEmflw0MoKN4zj34zJ6h9KHmkq0bTNit9DokQxRsnU3-AzjTJNFRdXLJ1BBeyCtrKyZHju9ENEI79QbDg2hKndQ7io3usOOfc5LWWovcbSxPMpsIX/s400/ux-design-ways-into-industry-research.jpg" title="ux design career breakthrough" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Conducting Research Is Key Element of UX Design Career</td></tr>
</tbody></table>
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Thanks to the emergence and popularity of mobile devices user experience has
become a mainstream design discipline and there is a plethora of content
available online.</div>
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<br /></div>
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Read, watch and listen to everything you can get your hands
on so that you familiarize yourself with user experience as a discipline and
terminology associated with this field. </div>
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<br /></div>
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Following are a few online resources to
start you off:<br /><br />1. <a href="http://www.smashingmagazine.com/" target="_blank">Smashingmagazine</a> - Interesting, educative & easy articles on everything related to design</div>
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<o:p></o:p></div>
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2. <a href="http://www.youtube.com/" target="_blank">Youtube.com</a> - You will find great
videos on UX.<o:p></o:p></div>
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3. <a href="http://boxesandarrows.com/" target="_blank">Boxesandarrows</a>- Informative blog
on UX design</div>
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<o:p></o:p></div>
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<br /></div>
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You may also consider reading any of
the following books:<br /><br /><o:p></o:p></div>
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Chandler</span><span style="color: #c0800e; font-size: 13.5pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-hansi-font-family: Calibri;"><o:p></o:p></span></div>
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Box</span><span style="color: #c0800e; font-size: 13.5pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-hansi-font-family: Calibri;"><o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="color: #c0800e; font-family: Symbol; font-size: 10.0pt; mso-bidi-font-family: Symbol; mso-bidi-font-size: 13.5pt; mso-fareast-font-family: Symbol; mso-fareast-language: EN-IN;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; font-stretch: normal;">
</span></span><!--[endif]--><span style="color: #c0800e; font-size: 13.5pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-hansi-font-family: Calibri;"><a href="http://www.amazon.com/gp/product/0123969808/ref=as_li_ss_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=0123969808&linkCode=as2&tag=uxma09-20" target="_blank"><span style="color: blue; font-size: 10.5pt; mso-bidi-font-size: 11.0pt;">UI Is Communication: How to Design Intuitive, User Centered
Interfaces by Focusing on Effective Communication</span></a></span><span style="color: #666666; font-size: 10.5pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-hansi-font-family: Calibri;"> by Everett N. McKay</span><span style="color: #c0800e; font-size: 13.5pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-IN; mso-hansi-font-family: Calibri;"><o:p></o:p></span></div>
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</div>
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<o:p></o:p></div>
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<i><b>Quick Tip: Research is a key part of a
UX designer's profile. Inculcate this habit today to be successful tomorrow.</b><o:p></o:p></i></div>
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<br /></div>
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<b>Step 2: Get connected to the design
community:<br /></b><o:p></o:p></div>
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If you want to enter the industry it is
always a good idea to get connected to the design community. </div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhamSzUj4FyPN2T9GspE7I1l2Q0yQvXVNMiGgr6dFiRvW7pnCzqB17i9WEoi7yKKxOg4-T42NgP3pZI4qK-BmB6Kx8gV7SyD-fYR5zYGlQbxToQUeBuY4Z9zxPOOj3tOm6vLBec6TIkOJ8Z/s1600/ux-design-ways-into-industry-professional-networking.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="begin ux design career" border="0" height="173" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhamSzUj4FyPN2T9GspE7I1l2Q0yQvXVNMiGgr6dFiRvW7pnCzqB17i9WEoi7yKKxOg4-T42NgP3pZI4qK-BmB6Kx8gV7SyD-fYR5zYGlQbxToQUeBuY4Z9zxPOOj3tOm6vLBec6TIkOJ8Z/s400/ux-design-ways-into-industry-professional-networking.jpeg" title="ux design career breakthrough" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Networking in an essential part of career growth</td></tr>
</tbody></table>
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Designers are a
friendly and not to forget fun bunch of people. Reach out to any designers that
you may know through friends, family and colleagues or on platforms such as
LinkedIn and Facebook. </div>
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<br /></div>
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In addition there are various UX design groups and
forums which provide a great opportunity to meet and interact with the
larger design community as a whole. And if you are a real go-getter find the
next design seminar or meet-up happening in your city and go attend one. <br /><br />We
assure you it will be an experience worth your time. For a UX industry professional <a href="http://imaginxpblog.blogspot.in/2015/08/a-day-in-life-of-ux-designer-imaginxp.html" target="_blank">no two days are the same</a> and he needs to be able to deal with technical and non-technical issues. Networking helps in developing the non-technical(read human aspect) of UX industry. </div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<o:p></o:p></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<b>Step 3: Teach yourself some tools:<br /></b><o:p></o:p></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
Adobe Photoshop and Illustrator are the
go-to tools for any designer. Although User Experience is not a tool driven
design discipline you will always get extra 'brownie points' for being
proficient in these tools. </div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjEaxkhr8JW7Hpyo_grGcjdxZHRJW3LyuypEPXuTrD3gVu1jlglHRqPYZNtYHw9x1JwsvrA3jzV_W8HMoaBRcm7nNcRLwrEjgalhLRy2D6PMz59QsGSyMX3IMMK4zb1jkvzpA37AmqFNum5/s1600/ux-design-ways-into-industry-ux-design-tools.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="begin ux design career" border="0" height="246" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjEaxkhr8JW7Hpyo_grGcjdxZHRJW3LyuypEPXuTrD3gVu1jlglHRqPYZNtYHw9x1JwsvrA3jzV_W8HMoaBRcm7nNcRLwrEjgalhLRy2D6PMz59QsGSyMX3IMMK4zb1jkvzpA37AmqFNum5/s320/ux-design-ways-into-industry-ux-design-tools.jpeg" title="ux design career breakthrough" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Learn tools essential for every UX designer</td></tr>
</tbody></table>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
These software will help you define and show case
your ideas to clients, colleagues and managers. However, don't look at this as
a daunting task that will take you years to master. </div>
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<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
There are various free
online tutorials especially by Adobe themselves that help not only experienced
professionals but also newbies to master these tools, and as they say "Practice
makes
Perfect! <o:p></o:p></div>
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<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<b>Step 4: Do a short course:</b><o:p></o:p></div>
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<b><br /></b></div>
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If you don't have the time for a full
time degree program you should <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">look into doing short term certificate courses</a>.
The advantage of a short course is that you learn the processes, methodologies
and techniques of practicing user experience design in the industry. </div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<br /></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEittyzcRuB3S_-ye8ojPWZ9lVRj6SHxUCiOlYIB9ygiIruj04srlt0FFM1ujxNla8UeE9ntegHenNBCRsvZ7qQTzlBPBsTjiXW7xsF242jbYPJWFySeYRLg0odxeqlwHnz4yQ-ko8SX28ev/s1600/ux-design-ways-into-industry-short-term-course.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="begin ux design career" border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEittyzcRuB3S_-ye8ojPWZ9lVRj6SHxUCiOlYIB9ygiIruj04srlt0FFM1ujxNla8UeE9ntegHenNBCRsvZ7qQTzlBPBsTjiXW7xsF242jbYPJWFySeYRLg0odxeqlwHnz4yQ-ko8SX28ev/s400/ux-design-ways-into-industry-short-term-course.jpg" title="ux design career breakthrough" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Formal Training Will Give You Career Advantage Over Others</td></tr>
</tbody></table>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
You get to
learn from experts, meet & interact with peers and get a physical connect
with the design fraternity.</div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<o:p></o:p></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
At ImaginXP we have some fabulous
courses for beginners looking at entering the UX industry.<o:p></o:p></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<b>Step 5: Work as Intern:</b></div>
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<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
Whether you are a beginner or an
experienced professional looking to make a switch you have to understand that
design is all about communicating your ideas, finding solutions and showcasing
your work. </div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0MuKu3XKQlBpoeOixrWwQZ_k6bKsZ6BHiHplQy5HYIGW_8rfG0Yx7KE7Vd9w9zttkLglMSctDW9w7K3oTezLi9VvtfBX3N_NLOx1JHelJPdXkFP4DN2rB9mNlXZTHtPyos47tCd4zwdK-/s1600/ux-design-ways-into-industry-internship.jpeg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="begin ux design career" border="0" height="316" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0MuKu3XKQlBpoeOixrWwQZ_k6bKsZ6BHiHplQy5HYIGW_8rfG0Yx7KE7Vd9w9zttkLglMSctDW9w7K3oTezLi9VvtfBX3N_NLOx1JHelJPdXkFP4DN2rB9mNlXZTHtPyos47tCd4zwdK-/s320/ux-design-ways-into-industry-internship.jpeg" title="ux design career breakthrough" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Internship is the best way to start UX career</td></tr>
</tbody></table>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
As a beginner the best thing you can do to land a paid job is to
look for an internship with a good design or product company where you will
give you the opportunity to work under experienced designers, learn from
them and improve skills required to become a pro at UX designing.</div>
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<br /></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
This is not as difficult as it looks but yes it will help if you work
towards building a portfolio before you apply. How can you do this? Research,
read, watch, learn some tools and get to work!<o:p></o:p></div>
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</div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
<o:p></o:p></div>
<div class="MsoNormal" style="margin: 0cm 0cm 0.0001pt 27pt;">
So as we promised some quick pointers
on getting into the Design Industry.<o:p></o:p></div>
<br />
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<br /></div>
</div>
Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com0tag:blogger.com,1999:blog-7785720014107361685.post-24434681672590924342015-08-17T01:36:00.000-07:002015-08-17T01:36:02.780-07:005 Must Have Soft Skills For A UX Designer.<div dir="ltr" style="text-align: left;" trbidi="on">
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;">Let’s be
honest and accept that 9 out of 10 times <a href="http://imaginxpblog.blogspot.in/2015/07/5-reasons-why-design-is-not-art.html" target="_blank">an article pertaining to UX </a>will talk
about design techniques, skills and tips. However, the hugely important people
skills are most often least talked about.<br /><br /><o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;">User
Experience Design, as the phrase suggests is after all, all about the ‘<i>user’.</i> Not some ambiguous hypothetical
entity but normal people like you and me. </span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;">UX Designers <a href="http://imaginxpblog.blogspot.in/2015/08/a-day-in-life-of-ux-designer-imaginxp.html" target="_blank">have a lot on their plate</a> and those who miss out on these
key skills find themselves under-prepared for the role of a Designer. But, don’t
worry we have you covered!<o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;">In this blog
post you will learn 5 must have soft skills that will not only make you a
sought after UX designer but also guarantee career growth. <o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoListParagraph" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><b><span style="font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;">1.<span style="font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b><span style="font-size: 12.0pt; line-height: 115%;">Empathy:<o:p></o:p></span></b></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;">Designing
for users means that you must be able to immerse yourself in the life of a
user. If you cannot understand and relate to a user and his problem then
finding the right solution for him will be a neigh impossible task and is one
of the reasons that so many products fail.<o:p></o:p></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhxFBy8Lw_vCWDmPI4aC_oFPSyKDSgx6IxYm1cl0ijYV0fJMqg_GnqKdwf1l72FUKSuENTz3iTMn1v-M7-81QjAR0TIpxxTG4DQ4xHaDMpf5S4AI8ee6ikYgaWSHT00xoyXNm6inFXl1qq8/s1600/empathy-ux-designer-soft-skills.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Soft skills for user experience designer" border="0" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhxFBy8Lw_vCWDmPI4aC_oFPSyKDSgx6IxYm1cl0ijYV0fJMqg_GnqKdwf1l72FUKSuENTz3iTMn1v-M7-81QjAR0TIpxxTG4DQ4xHaDMpf5S4AI8ee6ikYgaWSHT00xoyXNm6inFXl1qq8/s400/empathy-ux-designer-soft-skills.jpg" title="UX Designer skills" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Image: Todd Hayen</td></tr>
</tbody></table>
<div class="MsoNormal">
<span style="font-size: 12pt; line-height: 115%;">Designers
must as a core skill develop empathy to understand how users behave in a given
situation. He should be able to see things from their perspective and this can
be achieved when he steps into their shoes. </span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;">Since human interaction is central
to the UX design discipline, designers must be able to empathise with and
understand people. <o:p></o:p></span></div>
<div class="MsoNormal">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoListParagraph" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><b><span style="font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;">2.<span style="font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><b><span style="font-size: 12.0pt; line-height: 115%;">Communication:<o:p></o:p></span></b></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">Design is all about communication. Communicating ideas,
beliefs and thoughts and so c<i>ommunication skills</i> is another must have for all designers.<o:p></o:p></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjFXN9bGGvsOEHr4Vom5t3WfCdEd2R2Ec-dvBmo2A5LA_fSH5p5bGfdKDKViZPaGAwhjLS8-GPL4Q1wNYQX3VDq7Je_tjssOFQKCijS7qTdWdrOLMfHaIov1VHDOIcbELh1uiONFxEgd2H7/s1600/soft-skills-UX-Designer-communication.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Soft skills for user experience designer communication" border="0" height="261" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjFXN9bGGvsOEHr4Vom5t3WfCdEd2R2Ec-dvBmo2A5LA_fSH5p5bGfdKDKViZPaGAwhjLS8-GPL4Q1wNYQX3VDq7Je_tjssOFQKCijS7qTdWdrOLMfHaIov1VHDOIcbELh1uiONFxEgd2H7/s400/soft-skills-UX-Designer-communication.jpg" title="UX Designer skills communication" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Image: http://goo.gl/QWxrv4</td></tr>
</tbody></table>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12pt; line-height: 115%;">Too many people labour under the impression that designers
are aloof and live in their own world. However, in today’s high-tech world
where design is an integral part of all products this misconception must be
dispelled. </span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">A UX designer talks to
stakeholders, clients, engineers and users. <o:p></o:p></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal" style="text-indent: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">Good Communication is a powerful weapon in the arsenal of
outstanding designers.<o:p></o:p></span></div>
<div class="MsoNormal" style="text-indent: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoListParagraph" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><b><span style="font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;">3.<span style="font-size: 7pt; font-stretch: normal; font-weight: normal; line-height: normal;"> </span></span></b><!--[endif]--><b><span style="font-size: 12.0pt; line-height: 115%;">Presentation:<o:p></o:p></span></b></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">The fact of the matter is (and we can have another blog to
debate this point) that a designer must also be a sales guy. He needs to be
able to stand up and showcase his designs, defend them and then take a buy in
from the other stakeholders. <o:p></o:p></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjfgIXIEJ-2gpZkMFwNf7f6Mk2o63KOGHtEcipQfu1vlPLH8ciEwTOfVV81f8n5QEOvZR0vz1TRNG5W3Fpg9PBU0Z3go9DDhMbXq86zioh2JFV9uSnTFVtS_eOuInZ7VLJzIHwBzWkxnLw0/s1600/soft-skills-UX-Designer-presentation.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Presentation skills for user experience designer soft skill" border="0" height="233" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjfgIXIEJ-2gpZkMFwNf7f6Mk2o63KOGHtEcipQfu1vlPLH8ciEwTOfVV81f8n5QEOvZR0vz1TRNG5W3Fpg9PBU0Z3go9DDhMbXq86zioh2JFV9uSnTFVtS_eOuInZ7VLJzIHwBzWkxnLw0/s640/soft-skills-UX-Designer-presentation.jpg" title="soft skills ux designer" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Image: http://goo.gl/M1H70R</td></tr>
</tbody></table>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12pt; line-height: 115%;">So it goes without saying that if you can present well then
you will sell well. It is not enough to make brilliant designs, although in an
ideal world it should be, a designer must also package and present his designs
to a wider audience.</span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12pt; line-height: 115%;">However, it is not all for show. The ability to create a
well-structured, </span><span style="line-height: 18.3999996185303px;">impactful</span><span style="font-size: 12pt; line-height: 115%;"> and succinct presentation also reflects clarity of
thought and professionalism towards work. <o:p></o:p></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">Plus how cool is it to wow a roomful of senior management
with your amazing designs and presentation!<o:p></o:p></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoListParagraph" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-size: 12pt; font-weight: bold; line-height: 115%;">4.</span><span style="font-size: xx-small;"> </span><b><span style="font-size: 12.0pt; line-height: 115%;">Good Listener:<o:p></o:p></span></b></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">Remember how we talked about empathy earlier? You will
empathize when you listen. Listening to someone to <b>know </b>what they want to say and listening to someone to <b>understand</b> what they say are two very
different things. <br />
<br />
Read that again.</span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh12n25CNqZfvLCKDUcIU7vll9JOpa082mPdwgl2czI0I5QJFRDf9HNSMRKts1HDKkg6y-0n2xzJP4U41sRPmrRVhz1MtIx05Akd_2kWrJI45oRC7NJUu5ERoTAq3SxYfR932W8RLS0Mk4G/s1600/soft-skills-UX-Designer-good-listener.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Soft skills for user experience designer" border="0" height="263" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh12n25CNqZfvLCKDUcIU7vll9JOpa082mPdwgl2czI0I5QJFRDf9HNSMRKts1HDKkg6y-0n2xzJP4U41sRPmrRVhz1MtIx05Akd_2kWrJI45oRC7NJUu5ERoTAq3SxYfR932W8RLS0Mk4G/s400/soft-skills-UX-Designer-good-listener.jpg" title="user experience soft skills good listener" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Image: http://goo.gl/XCQ8X6</td></tr>
</tbody></table>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12pt; line-height: 115%;">Being a good listener is immeasurably more powerful than
being a good talker. Being a good listener entails holding back your comments
and </span><span style="line-height: 18.3999996185303px;">judgments</span><span style="font-size: 12pt; line-height: 115%;"> & giving your full attention to the person talking. </span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12pt; line-height: 115%;"><br /></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12pt; line-height: 115%;">You
will be surprised at how much information you can gain by just sitting back and
listening while someone else does the talking. <br /><br /><o:p></o:p></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;">Besides, one of the biggest advantages of good listening is
that it will save you a lot of guess work later on in the design process.<o:p></o:p></span></div>
<div class="MsoNormal" style="margin-left: 18.0pt;">
<span style="font-size: 12.0pt; line-height: 115%;"><br /></span></div>
<div class="MsoListParagraph" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
<!--[if !supportLists]--><span style="font-size: 12pt; font-weight: bold; line-height: 115%;">5.</span><span style="font-size: xx-small;"> </span><b><span style="font-size: 12.0pt; line-height: 115%;">Storytelling:<o:p></o:p></span></b></div>
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<span style="font-size: 12.0pt; line-height: 115%;">No matter what anyone tells you, always remember that
designers are story tellers. People who tell stories will generally possess all
the above skills that we discussed. </span></div>
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<span style="font-size: 12.0pt; line-height: 115%;">They listen to people, empathize with them,
communicate freely and then present their stories to the world.<o:p></o:p></span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiF100wme93VIlR6Rwwja5VTKJSo7Wj6TO2ew86mCOxt6yQ8UJ_4OJcws-c4d62YFSOLz2dlq6JZuSpNrizs7KUgnPgpqsskoR_70pwqfBvJdIxXAzCaJ0TTESfnCBCtd2VA-zZp0rC-FRI/s1600/soft-skills-UX-Designer-storytelling.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="storytelling skills user experience designer" border="0" height="233" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiF100wme93VIlR6Rwwja5VTKJSo7Wj6TO2ew86mCOxt6yQ8UJ_4OJcws-c4d62YFSOLz2dlq6JZuSpNrizs7KUgnPgpqsskoR_70pwqfBvJdIxXAzCaJ0TTESfnCBCtd2VA-zZp0rC-FRI/s400/soft-skills-UX-Designer-storytelling.jpg" title="UX designer storytelling soft skills" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Image: http://goo.gl/SfYICF</td></tr>
</tbody></table>
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<span style="font-size: 12pt; line-height: 115%;">A designer especially a UX designer does pretty much the
same. He observes, listens, empathizes and weaves a user story, and then gives
this story back to his users in the form of a product.</span></div>
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<b><span style="font-size: 12.0pt; line-height: 115%;">Final word:<o:p></o:p></span></b></div>
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<span style="font-size: 12.0pt; line-height: 115%;">Is this the coolest job in the world or what? </span><span style="font-size: 12pt; line-height: 115%;">On a more serious note though, soft skills are just as
important as technical skills especially if you are a designer working in user experience industry. </span></div>
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<span style="font-size: 12pt; line-height: 115%;">Mastering these
5 key skills will put you firmly on the path to being an outstanding and a successful UX Design</span><a href="https://www.blogger.com/null" name="_GoBack" style="font-size: 12pt; line-height: 115%;"></a><span style="font-size: 12pt; line-height: 115%;">er.</span></div>
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<span style="font-size: 12.0pt; line-height: 115%;">What other soft skills do you think a designer in UX field
must have to succeed? Drop us a comment and we would be happy to read it.<o:p></o:p></span></div>
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Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com9tag:blogger.com,1999:blog-7785720014107361685.post-42534624836610684062015-08-14T03:09:00.003-07:002016-03-01T01:34:09.545-08:00A Day In The Life Of UX Designer -ImaginXP<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "arial" , sans-serif; font-size: 12pt; line-height: 115%;">If you think <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">being a</a> UX designer is all about being lost
in a world of colors, typo and Photoshop then you are in for quite a surprise! </span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;"><br /></span></div>
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<span style="font-family: "arial" , sans-serif; font-size: 12pt; line-height: 18.3999996185303px;">A UX designer plays various roles like a researcher, planner, manager and dreamer, with a general work day filled with a plethora of differing activities.<br /><br /><o:p></o:p></span></div>
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<span style="font-family: "arial" , sans-serif; font-size: 12pt; line-height: 18.3999996185303px;">Let’s take a peek into what a day in the life of a UX Designer looks like!<br /><br /><o:p></o:p></span></div>
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<span style="font-family: "arial" , sans-serif; font-size: 12pt; line-height: 18.3999996185303px;">Although this is not definitive guide, it is a reasonably accurate depiction of a UX designer’s daily routine.<o:p></o:p></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh6xb9ZxPsi1APvbbY41Msw6axeEP6tT1Rqcql_Dq_GsH5mSh7JamjXPw6R_d-3Zn8EGAjeqN65dExWjsFCdok5aiTv7pESIm54Q_9V9PJtB06etgiAggzinoLaVMGvU8ppj4d-UlOWKtIR/s1600/Day-life-UX-Designer.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img alt="ux designer day " border="0" height="384" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh6xb9ZxPsi1APvbbY41Msw6axeEP6tT1Rqcql_Dq_GsH5mSh7JamjXPw6R_d-3Zn8EGAjeqN65dExWjsFCdok5aiTv7pESIm54Q_9V9PJtB06etgiAggzinoLaVMGvU8ppj4d-UlOWKtIR/s640/Day-life-UX-Designer.jpg" title="day in life of ux designer" width="640" /></a></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">7:00 am:
Wake up early and get ready quickly<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">The day usually begins with an early morning
shower followed by breakfast. I feel that
waking up early and going for a quick run usually gives me a great boost for
beginning my day. <br /><br /><o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">8:30 am:
Leaving for work<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">Commuting to my workplace requires leaving home early. I
generally zip to work on my red scooty and reach office whilst listening to a
few of my favorite tunes. The early morning air whipping past me as I ride
sets my day just right.<br /><br /><o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">9:15 am:
Coffee and Catch-up<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">I reach office and have a quick coffee with my team while
we discuss everything from last night’s party, to new intern <a href="http://www.imaginxp.com/Home/Colleges" target="_blank">who joined</a> my project to difficult clients and
unrealistic delivery schedules.<o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">9:30 am:
Mail Time<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">I generally start the work day with spending about half
an hour reading and replying to mails. As a UX designer one of my major tasks
is communication and project management so being on top of mails is important. </span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">It is also a good idea to spend a little time in the morning getting this task
out of the way and then focusing on other work through the day.<o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">10:00 am:
Time to get going<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">Followed by mail time is usually a <a href="http://www.imaginxp.com/Home/Corporates" target="_blank">sync up call with different clients</a> where we discuss progress on projects, updated requirements, review on
work sent in etc. This sync up call leads to prioritizing on work for the rest
of the day.<o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">11:00 am:
Wireframing & Prototyping<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">One of my core responsibilities as a UX designer is
designing interactions for products that we are designing. Today I am working
on the workflow and interaction for an innovative new fashion styling app. In
layman’s terms we call it wireframing and prototyping. Axure is currently my
tool of choice for prototyping.<br /><br /><o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">1:00 pm:
Lunch<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">This period is usually filled up with quick emails and
social media check followed by actual lunch and catching up with colleagues who
might be working on other projects. <o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">2:00 pm:
Get out the paper and pencils<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , sans-serif;"><span style="font-size: 12pt; line-height: 115%;">I have just kicked off a new project, so I will be
spending a big chunk of my time on the initial </span><span style="line-height: 18.3999996185303px;">conceptualization</span><span style="font-size: 12pt; line-height: 115%;"> for a new
eCommerce application. </span></span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;"><br /></span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">It <a href="http://www.imaginxp.com/Home/Individuals#EnrollNow" target="_blank">involves studying</a> the user research done by the
research team and an intensive brainstorming session with the rest of the
designers on the project. This gives us a good start on ideas and concepts for
the product. We quickly sketch user stories, scenarios and thoughts on the
product. <o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">4:00 pm:
Break Time<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">I spend some time with my beloved cup of coffee and take
a fifteen minute break to read latest installment of my favorite comic!<o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">4:15 pm:
Back to work it is<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">Now it is time to really get my hands really dirty and get
back to my project from the morning. It is all about reviewing, reworking and
enhancing the interactions that I have been working on along with starting the
first draft of the User Interface design with my visual guy. </span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">He is a wizard with Photoshop
by the way.<o:p></o:p></span></div>
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<b><span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">6:00 pm: <a href="https://www.blogger.com/null" name="_GoBack"></a>Lets call it a day<o:p></o:p></span></b></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">So today was filled with client calls, meetings,
wireframing and a very productive brainstorming session. It is quickly back to
my mailbox to send out last minute mails and updates. Logging in my hours on
our personnel management portal and a sign off on the day.<o:p></o:p></span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">I am on my way back and looking forward to a cold beer
and good music with some close friend.<o:p></o:p></span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">Hope you guys had as much fun reading this I have living
it everyday.<br /><br /><o:p></o:p></span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">Adieu!<br /><br /><o:p></o:p></span></div>
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<span style="font-family: "arial" , "sans-serif"; font-size: 12.0pt; line-height: 115%;">-UX Designer, ImaginXP<o:p></o:p></span></div>
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Anonymoushttp://www.blogger.com/profile/02840752418013996443noreply@blogger.com4tag:blogger.com,1999:blog-7785720014107361685.post-21994166854527007492015-07-31T03:55:00.001-07:002015-08-14T03:11:32.324-07:005 Reasons Why Design Is Not Art<div dir="ltr" style="text-align: left;" trbidi="on">
<div style="box-sizing: inherit; color: #404040; font-family: 'PT Serif', Georgia, 'Times New Roman', serif; font-size: 19px; line-height: 33.25px; margin-bottom: 1.5em;">
Art and Design are often used as synonyms with little thought given to the difference that exists between the two. Many a times <a href="http://www.imaginxp.com/Home/Corporates" target="_blank">aspiring designers </a>fall prey to this misconception believing the design is an industry populated with artists. The reality however, is quite a bit different! </div>
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Here are 5 reasons you can give that will ensure people won’t ever again say ‘Design is <em style="box-sizing: inherit;"> </em><em style="box-sizing: inherit;">A</em>rt’. </div>
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<li style="box-sizing: inherit; margin: 0.5em 0px;"><strong style="box-sizing: inherit;">Different Purposes</strong>:</li>
</ol>
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The main difference between design and art is the purpose of their existence. Art inspires but design solves a problem. How? </div>
<div style="box-sizing: inherit; color: #404040; font-family: 'PT Serif', Georgia, 'Times New Roman', serif; font-size: 19px; line-height: 33.25px; margin-bottom: 1.5em;">
Art is a tool of self-expression. There is no end goal to art. An artist ‘creates’ for his own satisfaction, unconcerned weather the audience likes, understands or appreciates his/her work. At its best art inspires humans and if not, it is but a manifestation of an artists’ imagination.<br />
<br style="box-sizing: inherit;" />
The purpose of design is way different. Design is meant to solve a problem. There is always a user and an end goal in mind when a designer ‘designs’ any piece of work. Design is neither self-expression nor a personal preference. Design is a process that is followed to communicate, interact and help your user solve a problem; just like <b>UX Designing</b>.</div>
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<li style="box-sizing: inherit; margin: 0.5em 0px;"><strong style="box-sizing: inherit;">Art is talent, Design is a skill:</strong></li>
</ol>
<div style="box-sizing: inherit; color: #404040; font-family: 'PT Serif', Georgia, 'Times New Roman', serif; font-size: 19px; line-height: 33.25px; margin-bottom: 1.5em;">
Art is always about the artist. The greatest pieces of art around the world are known by its creator be it the frescoes at Sistine Chapel in Vatican City or Starry Night by Vincent Van Gogh. If we work on the premise that art is self-expression then it goes without saying that an artist must possess some natural talent for his chosen field.<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJuwzsXRBpWqNcsYzXwNlxIp-9jSRJ7-KervgoyDDhkY-INH-XIl9Vu-eKQHATYVpULRqBFR9-OA2z-G9bHxHx0X5m6MgYjMyOg1J4reDVwR7OdBS1cnaOLLCfXRNmd8pjMT0mrRFoPYhc/s1600/ART+N+DES_.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Design is not Art" border="0" height="285" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJuwzsXRBpWqNcsYzXwNlxIp-9jSRJ7-KervgoyDDhkY-INH-XIl9Vu-eKQHATYVpULRqBFR9-OA2z-G9bHxHx0X5m6MgYjMyOg1J4reDVwR7OdBS1cnaOLLCfXRNmd8pjMT0mrRFoPYhc/s400/ART+N+DES_.jpg" title="Design is not Art" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Design and Art are similar but not same</td></tr>
</tbody></table>
Design on the other hand is a <a href="http://www.imaginxp.com/Home/Individuals" target="_blank">skill that a designer inculcates</a> with patience, perseverance and dedication. Design is a process that every designer needs to learn, imbibe and execute in daily life to be able to deliver as per requirements. When was the last time that you tried to find out who the designer of your favorite mobile app is? </div>
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<li style="box-sizing: inherit; margin: 0.5em 0px;"><strong style="box-sizing: inherit;">Different processes:</strong></li>
</ol>
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Another main area of difference is the way art and design is created. </div>
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There is no set process for creating art. Every artist has his/her own ways of creating art and each artist will be known for his/her own style. Although there are generic guidelines for painting, sculpting, drawing etc and an artist can greatly improve his style by learning techniques, art at the end of the day is individualistic.<br />
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Compare this to creating good design and you will see that design is all about the process. Even though designers might have their own styles, underneath all of it, the process of designing is set. The goals are pre defined and outcomes measured vis-à-vis the goal. </div>
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<li style="box-sizing: inherit; margin: 0.5em 0px;"><strong style="box-sizing: inherit;">Art is subjective while Design is Objective:</strong> </li>
</ol>
<div style="box-sizing: inherit; color: #404040; font-family: 'PT Serif', Georgia, 'Times New Roman', serif; font-size: 19px; line-height: 33.25px; margin-bottom: 1.5em;">
Art is more about appreciation and acknowledgement. In a way, it is a one way communication the impact of which cannot be measured. It may or may not have the desired outcome as expected by the artist.<br />
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1tMl-Z7h8BJMKyrWzIYJBZ2vkpE0X9us968uIL1KyoDrVW6Ajwv3ssROPRwFK17gjYymq1XrkuilVJ8c3UwR6cjwgWR0w5c6OZBa_MKtDcyZH9quUfCsHc30aFd6KPZPwODe7sjmHX5ts/s1600/sub.+obj_.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="Design is not Art" border="0" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1tMl-Z7h8BJMKyrWzIYJBZ2vkpE0X9us968uIL1KyoDrVW6Ajwv3ssROPRwFK17gjYymq1XrkuilVJ8c3UwR6cjwgWR0w5c6OZBa_MKtDcyZH9quUfCsHc30aFd6KPZPwODe7sjmHX5ts/s400/sub.+obj_.jpg" title="Design and Art are different" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">It is all about perspective.</td></tr>
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Design on the other hand is objective. It is definable and measurable. It is neither open to self expression nor varied interpretation. This is not to say that design is bland or boring. It is anything but that. However, it is important to remember that design must be free from personal bias and preferences and work towards it purpose.</div>
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<li style="box-sizing: inherit; margin: 0.5em 0px;"><strong style="box-sizing: inherit;">Different Interpretation:</strong> </li>
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Art can be interpreted in different ways by people who come in touch with it.To understand this you don’t need to look further than modern day musicians who have done cover versions of classic songs composed decades ago. Just as they say, to each his own. </div>
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Unlike art, every design has to have a fixed goal that serves a purpose. Design is about communication rather than interpretation. Although users may <a href="http://www.imaginxp.com/" target="_blank">experience design</a> differently if it fails to meet its goal then it fails to be good design. </div>
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<strong style="box-sizing: inherit;">Final Word:</strong> </div>
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The distinction between art and design can be understood on a closer inspection. Remember art is something to be appreciated while design is something to be used. These two might be similar but they are not same and in fact are two different disciplines in their own way. </div>
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